10 Cloverfield Lane is the newest project from producer JJ Abrams. The film was a box office success just this past weekend. The film began production in secret, media and fans were unaware that the project was being shot. I think this is going to start a whole new trend on keeping productions a secret because it'll hype up sequels to film even more. The cast was unexpected, the teaser trailer had fans up in arms and the official trailer just knocked out fans out of the water. It was long anticipated for fans of the genre and the film itself. I was able to watch the film over the weekend and it was simply great. As a fan of the first film and equally as excited for this film like other fans I was pleased and satisfied with the result of the film. I think secret productions and giving fans a bang is such a smart technique with leaving people wanting more. I'm hoping to get a surprise teaser trailer for a new Halloween film. I think it's a great tactic to get audiences going to the theatre to watch something unexpected without so much hype. I'm excited to see what else is in store for secret productions.
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